Marketing

DeJuan Wright

5 days ago
7 min

Trending In Culture: Current Marketing Trends In Hip-Hop Culture (Q4 '24)

These are the hottest trends, brands, artists, podcasts, and television shows in hip-hop culture at the moment.

DeJuan Wright

Sep 9
3 min

Should Your Startup Use a Brand Slogan or Not? Here's How to Tell

Brands like Apple, McDonald's, and Nike all use brand slogans. But should your startup do the same?

Survey: 73% of Consumers Feel More Emotionally Connected to Brands That do This

DeJuan Wright

Aug 26
3 min

Survey: 73% of Consumers Feel More Emotionally Connected to Brands That do This

73% of consumers say that they felt more emotionally connected to brands that did this one thing.

DeJuan Wright

Aug 5
5 min

These Marketing Tactics Helped Take Luxury Fashion Brand Amiri to The Top

These 3 marketing tactics helped luxury fashion brand Amiri become worth well over half-a billion-dollars.

3 Things Your Startup's First Marketing Campaign Must Address

DeJuan Wright

Jul 29
3 min

3 Things Your Startup's First Marketing Campaign Must Address

Before launching your startup's first marketing campaign, be sure that it addresses these 3 things.

Trending In Culture: Current Marketing Trends In Hip-Hop Culture (Q3 '24)

DeJuan Wright

Jul 1
6 min

Trending In Culture: Current Marketing Trends In Hip-Hop Culture (Q3 '24)

These are the hottest trends, brands, artists, podcasts, and television shows in hip-hop culture at the moment.

How Simplifying Your Marketing Messaging Could Help Spike Your Startup's Sales

DeJuan Wright

Jun 17
3 min

How Simplifying Your Marketing Messaging Could Help Spike Your Startup's Sales

You could be missing out on sales revenue if your startup's marketing messaging isn't simplified in this way.

New Study Reveals Top 3 Things Gen Zers do Before Buying Something

DeJuan Wright

Jun 3
2 min

New Study Reveals Top 3 Things Gen Zers do Before Buying Something

Study reveals these are the 3 steps Gen Z consumers take prior to making a purchase.

DeJuan Wright

May 27
4 min

The Best Way to Successfully Market Your Brand's Products on Instagram

3 ways to market your products on Instagram that'll have consumers craving them.

3 Clever Marketing Tactics Classic Brands Are Applying to Attract Gen Z Consumers

DeJuan Wright

May 20
4 min

3 Clever Marketing Tactics Classic Brands Are Applying to Attract Gen Z Consumers

3 clever marketing tactics that brands like Coca-Cola, General Mills, and McDonald's are applying to appeal to Gen Z consumers.

DeJuan Wright

Apr 15
4 min

3 Reasons Why Your Brand's Marketing is More Important Than Your Products

3 reasons why the best products do not win. But the best marketed products do.

Influencer Marketing is Now a $21.1 Billion Industry and Here's Why

DeJuan Wright

Apr 8
4 min

Influencer Marketing is Now a $21.1 Billion Industry and Here's Why

Influencer marketing is incredibly popular at the moment. This is the why your startup brand might want to hop on the wave.

6 Must-Read Marketing Books That Every Startup Founder Should Own

DeJuan Wright

Mar 18
5 min

6 Must-Read Marketing Books That Every Startup Founder Should Own

6 marketing books that are absolute must-reads if you're the founder of a startup.

Study: Gen Z Loses Attention For an Advertisement in This Many Seconds

DeJuan Wright

Mar 11
4 min

Study: Gen Z Loses Attention For an Advertisement in This Many Seconds

How fast could Gen Zers lose their attention for your brand's ad? The answer just may surprise you.

Why Marketing Towards Gen Z Consumers Should be Your Startup's Main Priority

DeJuan Wright

Jan 22
3 min

Why Marketing Towards Gen Z Consumers Should be Your Startup's Main Priority

These are the reasons why your startup could go out of business if marketing towards Gen Z isn't a top priority.

Trending In Culture: Current Marketing Trends In Hip-Hop Culture (Q1 '24)

DeJuan Wright

Jan 1
6 min

Trending In Culture: Current Marketing Trends In Hip-Hop Culture (Q1 '24)

These are the hottest trends, brands, artists, podcasts, and television shows in hip-hop culture at the moment.

84% of Consumers Purchased Products Because Its Marketing Included These 2 Words

DeJuan Wright

Dec 18, 2023
3 min

84% of Consumers Purchased Products Because Its Marketing Included These 2 Words

2 words that could influence 84% of consumers to purchase your products.

5 Ways to Entice Consumers by Evoking Emotion in Your Marketing Messaging

DeJuan Wright

Dec 11, 2023
6 min

5 Ways to Entice Consumers by Evoking Emotion in Your Marketing Messaging

Behavioral scientists agree, emotional marketing is very effective. These are 5 ways to apply it in your startup's marketing strategy.

4 Ways Your Startup Will Benefit by Marketing Towards Hip-Hop Culture

DeJuan Wright

Dec 4, 2023
5 min

4 Ways Your Startup Will Benefit by Marketing Towards Hip-Hop Culture

4 ways your startup would win by specifically marketing towards consumers within hip-hop culture.

How to Determine Your Startup's True Unique Selling Proposition

DeJuan Wright

Nov 27, 2023
5 min

How to Determine Your Startup's True Unique Selling Proposition

Choosing the wrong USP could be what leads to your startup going out of business. Here's how to select the right one.