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Survey: 54% of Gen Zers Skip Completing a Purchase Because of This Reason
New survey reveals that 54% of Gen Z consumers abandon purchases because of one reason.

DeJuan Wright
May 192 min read


Survey: Top 5 Reasons Gen Z Consumers Stop Shopping With Brands
Survey reveals that these are the top 5 reasons Gen Z consumers would stop shopping with your brand.

DeJuan Wright
Mar 105 min read


What 63% of Gen Zers Now Preferring Self-Checkout Means For Your E-Commerce Startup
63% of Gen Z shoppers prefer self-checkout. Here's why that's important to your e-commerce company.

DeJuan Wright
Jan 203 min read


Boost Your Startup's Product Sales by Over 50% With This One Tweak
A recent consumer survey revealed that making this one tweak could increase your startup's product sales by over 50%.

DeJuan Wright
Dec 2, 20242 min read


5 Reasons Why Shoppers Abandon Their Cart on Your Startup's Website
The top 5 reasons why shoppers aren't completing their purchases on your website. And how to avoid it from happening.

DeJuan Wright
Nov 11, 20244 min read


Study: Over 80% of Gen Z Social Media Users Have Profiles on These 3 Platforms
These are the only 3 platforms that over 80% of Gen Z social media users have a profile on.

DeJuan Wright
Nov 4, 20243 min read


Survey: 73% of Consumers Feel More Emotionally Connected to Brands That do This
73% of consumers say that they felt more emotionally connected to brands that did this one thing.

DeJuan Wright
Aug 26, 20243 min read


New Study Reveals Top 3 Things Gen Zers do Before Buying Something
Study reveals these are the 3 steps Gen Z consumers take prior to making a purchase.

DeJuan Wright
Jun 3, 20242 min read


Study: Gen Z Loses Attention For an Advertisement in This Many Seconds
How fast could Gen Zers lose their attention for your brand's ad? The answer just may surprise you.

DeJuan Wright
Mar 11, 20244 min read


Survey: 65% of Consumers Will Buy if Your Business Does This
65% of consumers say they're more likely to buy from your business if it does this one thing.

DeJuan Wright
Jan 8, 20244 min read


84% of Consumers Purchased Products Because Its Marketing Included These 2 Words
2 words that could influence 84% of consumers to purchase your products.

DeJuan Wright
Dec 18, 20233 min read


Why Your Startup's Marketing Strategy Should Focus More on Psychographics
4 reasons why your startup's marketing strategy should focus more on psychographics instead of only demographics.

DeJuan Wright
Sep 18, 20234 min read


The Top 4 Causes Gen Z Consumers Expect Brands to Support
Survey shows these are 4 causes that Gen Z consumers want your brand to support before they'll commit to it.

DeJuan Wright
Jul 31, 20233 min read


The Top 3 Ways Gen Z Consumers Discover New Brands and Products
New survey reveals that these are the top 3 ways Gen Z consumers will discover your brand or products.

DeJuan Wright
May 15, 20233 min read


Why Almost 80% Of Consumers Are Unsubscribing From Brands
New consumer survey reveals nearly 8 out of 10 consumers are unsubscribing from brands. Here's how to avoid it from happening to your brand.

DeJuan Wright
Mar 6, 20232 min read


The Stories Your Prices Tell Customers About Your Brand
Whether intentional or not, your brand's prices tell a story to customers. Here's how to ensure you tell the right story through pricing.

DeJuan Wright
Feb 27, 20234 min read


This is Why Offering Less Items to Consumers Entices Them More
Why less is more when it comes to influencing consumers to make a purchase.

DeJuan Wright
Dec 5, 20225 min read


Consumers View Ads This Many Times Before Making a Purchase
On average, people need to see an ad this many times before they'll buy.

DeJuan Wright
Nov 7, 20223 min read


New Survey: These Are Gen Z's 3 Favorite Social Media Platforms
New survey shows these are Gen Z's top 3 social media apps.

DeJuan Wright
Oct 17, 20224 min read


4 Reasons Why Retail Therapy Is Most Effective In The Fall
Studies show that retail therapy is real. Here's why it is most effective in the fall.

DeJuan Wright
Oct 3, 20224 min read