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DeJuan Wright
- 4 days ago
- 4 min
Why Your Startup's Marketing Strategy Should Focus More on Psychographics
4 reasons why your startup's marketing strategy should focus more on psychographics instead of only demographics.


DeJuan Wright
- Jul 31
- 3 min
The Top 4 Causes Gen Z Consumers Expect Brands to Support
Survey shows these are 4 causes that Gen Z consumers want your brand to support before they'll commit to it.


DeJuan Wright
- May 15
- 3 min
The Top 3 Ways Gen Z Consumers Discover New Brands and Products
New survey reveals that these are the top 3 ways Gen Z consumers will discover your brand or products.


DeJuan Wright
- Mar 6
- 2 min
Why Almost 80% Of Consumers Are Unsubscribing From Brands
New consumer survey reveals nearly 8 out of 10 consumers are unsubscribing from brands. Here's how to avoid it from happening to your brand.


DeJuan Wright
- Feb 27
- 4 min
The Stories Your Prices Tell Customers About Your Brand
Whether intentional or not, your brand's prices tell a story to customers. Here's how to ensure you tell the right story through pricing.


DeJuan Wright
- Dec 5, 2022
- 5 min
This Is Why Offering Less Items To Consumers Entices Them More
Why less is more when it comes to influencing consumers to make a purchase.


DeJuan Wright
- Nov 7, 2022
- 3 min
Consumers View Ads This Many Times Before Making a Purchase
On average, people need to see an ad this many times before they'll buy.


DeJuan Wright
- Oct 17, 2022
- 4 min
New Survey: These Are Gen Z's 3 Favorite Social Media Platforms
New survey shows these are Gen Z's top 3 social media apps.


DeJuan Wright
- Oct 3, 2022
- 4 min
4 Reasons Why Retail Therapy Is Most Effective In The Fall
Studies show that retail therapy is real. Here's why it is most effective in the fall.